{"id":53591,"date":"2022-08-05T10:00:00","date_gmt":"2022-08-05T15:00:00","guid":{"rendered":"https:\/\/www.fashionwindows.com\/?p=53591"},"modified":"2022-08-05T23:11:12","modified_gmt":"2022-08-06T04:11:12","slug":"blu-swimwear-the-color-of-swim","status":"publish","type":"post","link":"https:\/\/www.fashionwindows.com\/blu-swimwear-the-color-of-swim\/","title":{"rendered":"bl\u00fa swimwear: The Color of Swim"},"content":{"rendered":"

\"\"<\/a><\/p>\n

On a vacation in Jamaica, designer Keri O\u2019Shea\u2019s pre-teen son made a comment about the suit on \u201cthat guy over there\u201d as being really cool & why can\u2019t he wear a suit like that?<\/p>\n

She immediately looked over & replied to her son, \u201cyou have great taste! That guy is Ralph Lauren & that suit truly is incredible!\u201d<\/p>\n

Upon return to the States, Keri set about searching for a suit that would check all the boxes \u2013 body conscious, but not overly revealing, fashionable yet still functional, colorful but never garish, versatile yet still clearly swimwear.<\/p>\n

She immediately called up her dear friend, fellow mom & like-minded creative, Heather Durst, & the duo set about to rethink the modern American swim aesthetic. Fast-forward 3 years (a slight delay due to the pandemic) & bl\u00fa swimwear was born.<\/p>\n

bl\u00fa swimwear answers every \u201cneed\u201d Keri & Heather set out to address when they began putting pen to paper. The prototypes were immediately granted favorite swimsuit status by their families & the first production run made quite a splash (pun intended\u2026) with their friends & family. Now, for Summer 2022, the collection is finally available to the public in a meaningful way.<\/p>\n

The collection consists of two silhouettes, The Bather, a slim to the body, extended square-cut suit that embodies more of the European side of the range (the suit like Ralph was wearing!) & their version of a Trunk, but with a liner that transports the wearer immediately into the world of luxury swim.<\/p>\n

\"bl\u00fa<\/a><\/p>\n

Each silhouette is available in a range of colors & patterns. Regardless of which silhouette you choose; you\u2019ll be glad you did.<\/p>\n

Made of 80% polyester & 20% Lycra, each suit is sourced & sewn using factories committed to sustainable practices.<\/p>\n

Doing good doesn\u2019t stop at the factory level. 5% of every suit sold is donated to the Ocean Conservancy, a non-profit that cleans up the shores of the world\u2019s coastlines.<\/p>\n

The Bathers all retail for $116.00 & the Trunks are $136.00. Each is available in Sizes S \u2013 M \u2013 L \u2013 XL for immediate shipping at www.diveintoblu.com<\/a>.<\/p>\n

\"blu-swimwear-intro-01-the-vineyarder-trunk\" <\/a> <\/div> <\/div>
\"blu-swimwear-intro-02-the-bakers-bay-trunk\" <\/a> <\/div>
\"blu-swimwear-intro-04-the-hampton-bather\" <\/a> <\/div> <\/div> <\/div>
\"blu-swimwear-intro-05-the-kiawah-dark-blue-bather\" <\/a> <\/div> <\/div>
\"blu-swimwear-intro-06-the-kiawah-light-blue-bather\" <\/a> <\/div> <\/div>
\"blu-swimwear-intro-07-the-south-beach-bather\" <\/a> <\/div> <\/div> <\/div>
\"blu-swimwear-intro-08-the-vineyarder-bather\" <\/a> <\/div> <\/div>
\"blu-swimwear-intro-09-the-valentine-bather\" <\/a> <\/div> <\/div>
\"blu-swimwear-intro-10-the-bakers-bay-bather\" <\/a> <\/div> <\/div>
\"blu-swimwear-intro-11-the-helsinki-bay-bather\" <\/a> <\/div> <\/div> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"

On a vacation in Jamaica, designer Keri O\u2019Shea\u2019s pre-teen son made a comment about the suit on \u201cthat guy over there\u201d as being really cool & why can\u2019t he wear a suit like that? She immediately looked over & replied to her son, \u201cyou have great taste! That guy is Ralph Lauren & that suit truly is incredible!\u201d Upon return to the States, Keri set about searching for a suit that would check all the boxes \u2013 body conscious, but not overly revealing, fashionable yet still functional, colorful but never garish, versatile yet still clearly swimwear. She immediately called up <\/p>\n","protected":false},"author":1,"featured_media":53594,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[498,502,505],"tags":[],"class_list":["post-53591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","category-menswear","category-swim","has_thumb"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.fashionwindows.com\/wp-content\/uploads\/2022\/08\/blu-swimwear-collage2-scaled.jpg?fit=2560%2C1706&ssl=1","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/posts\/53591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/comments?post=53591"}],"version-history":[{"count":2,"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/posts\/53591\/revisions"}],"predecessor-version":[{"id":53605,"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/posts\/53591\/revisions\/53605"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/media\/53594"}],"wp:attachment":[{"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/media?parent=53591"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/categories?post=53591"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fashionwindows.com\/wp-json\/wp\/v2\/tags?post=53591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}