NEW YORK, Nov 13, 2013/ — For its inaugural Atelier collection, leading bridal brand PRONOVIAS presented its 2014 collection at the beautifully ornate St. James’ Church in Madison Avenue.
Hosted by supermodel Petra Nemcova, the bridal spectacle mirrored the scenes from an authentic wedding complete with alluring flower arrangements and flower girls.
Models glided down the aisle as guests watched from traditional pews. Petra stunned in an embellished blush toned mini dress from the Pronovias 2014 Cocktail collection.
“We are really excited with this show in the fashion capital of NYC: the presentation of our amazing Atelier Pronovias collection is a key asset for us to support the US market, being one of our main business focuses,” said Pronovias CEO Manuel Ehrensperger.
Promptly after the show concluded, guests were escorted to the after party to enjoy cocktails and bites in the PRONOVIAS flagship store. The atmosphere was amplified with music played by Chelsea Leyland. Notable attendees included Kelly Bensimon, Gillian Miniter, Marcus Stewart, Diego Osorio, Davinia Pelegri, Oriol Elcacho, Elena Kurnosova and more.
Acknowledged by their strong heritage and expertise in lace embroidery, PRONOVIAS has remained a leader in the international bridal market since its inception in 1922. Today, The PRONOVIAS group provides beautiful, ornate gowns to brides in more than 90 countries worldwide.
Photos courtesy of Pronovias
You must be logged in to post a comment.