NEW YORK, Jan 11, 2008 / FW/ — French fashion house Lucien Pellat-Finet has signed Karla Otto to be its agency of record for the U.S., the PR & event management agency announced today.
Karla Otto, which already has offices in both Milan and Paris, opened an office in New York last September with Libby Haan at the helm. Lucien Pellat-Finet joins Marni, Emilio Pucci, Viktor & Rolf, Hussein Chalayan, Matthew Williamson and Diego Dolcini among the stellar names being handled by Karla Otto.
In another announcement, DHL, a division of Deutsche Post World Net, the world’s leading logistics group has signed on as the Official express and logistics partner of IMG’s fashion weeks worldwide.
DHL’s worldwide IMG Fashion Week partnership premieres this month at the Milano Moda Uomo in Italy January 12-15 and next at Mercedes-Benz Fashion Week Berlin January 27-31.
DHL continues its U.S. presence at Mercedes-Benz Fashion Week in New York City February 1-8 and Mercedes-Benz Fashion Week at Smashbox Studios in Los Angeles March 9-13. Other shows will continue throughout the year.
As the world’s leading logistics service provider for the fashion business, DHL will use these events to strengthen its business penetration with the fashion, apparel and retail industries.
[MARGUERITE SEBASTIEN]
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