H&M offers five product lines for women - Hennes, Mama,
L.O.G.G., BiB and Clothes. Hennes represent their widest range of offerings for women. And this is the
brand represented in this window.
Although technically not a part of their Winter 2000
Underwear Collection campaign, this store windows also show 1960s mannequins. The reason is because they
want to keep the same look in all their store windows and subliminally tell the passers-by about their
1960s inspired marketing concept.
MOD 001210
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